Lesson 2 Research Niche Market
By now you should have signed up with the affiliate programs mentioned in Lesson 1! If
you are totally new to affiliate marketing you may be overwhelmed with the information!
Take it easy, it will all come together!
Let me just explain what a niche is before we continue. After all, you are going to be
building niche stores. Niche is a market that is a smaller market of a larger market.
Toys are large market, baby plush toys are smaller market. Baby items are a big market,
but baby backpacks are niche market.
you are totally new to affiliate marketing you may be overwhelmed with the information!
Take it easy, it will all come together!
Let me just explain what a niche is before we continue. After all, you are going to be
building niche stores. Niche is a market that is a smaller market of a larger market.
Toys are large market, baby plush toys are smaller market. Baby items are a big market,
but baby backpacks are niche market.
Here are few more examples:
Wedding dresses is too general, but "brand name" wedding dress is niche.
Cell phones are general, but Nokia Cell Phones is a niche market. Pets is so general, but
Rabbit pets, a very niche market. Dogs very general, but dog flees medication is a very
niche market.
However, on some niche markets the market is too small so it is o.k. to add different
brand names to it, but as long as you are promoting the similar product. For example:
Baby Carriers is general, but you cannot make a niche market out of Baby Bjorn Baby
Carrier so adding different baby carrier brands is o.k.
Cell phones are general, but Nokia Cell Phones is a niche market. Pets is so general, but
Rabbit pets, a very niche market. Dogs very general, but dog flees medication is a very
niche market.
However, on some niche markets the market is too small so it is o.k. to add different
brand names to it, but as long as you are promoting the similar product. For example:
Baby Carriers is general, but you cannot make a niche market out of Baby Bjorn Baby
Carrier so adding different baby carrier brands is o.k.
My suggestion to you for your first niche store!
Select the market you know something about. So if you are into music, than select
something in regards to the music. If you ride a bike and know a lot about bikes, than
select that market. I will explain later why this is important!
Now lets move on to videos and some websites you will need to research the products
that are selling on eBay. There is no need for you to click on any of these links as I will
explain to you how I use them in the next video. eBay Pulse, eBay Hot Items
and mysimon.com. Lets watch the following video so you can see how I do my research
for the niche market!
something in regards to the music. If you ride a bike and know a lot about bikes, than
select that market. I will explain later why this is important!
Now lets move on to videos and some websites you will need to research the products
that are selling on eBay. There is no need for you to click on any of these links as I will
explain to you how I use them in the next video. eBay Pulse, eBay Hot Items
and mysimon.com. Lets watch the following video so you can see how I do my research
for the niche market!
Is there enough supply?
Before you move to keyword research, I suggest you check to make sure there is enough
My suggestion to you for your first niche store!
Select the market you know something about. So if you are into music, than select
something in regards to the music. If you ride a bike and know a lot about bikes, than
select that market. I will explain later why this is important!
Now lets move on to videos and some websites you will need to research the products
that are selling on eBay. There is no need for you to click on any of these links as I will
explain to you how I use them in the next video. eBay Pulse, eBay Hot Items
and mysimon.com. Lets watch the following video so you can see how I do my research
for the niche market!
Is there enough supply?
Before you move to keyword research, I suggest you check to make sure there is enough
supply on eBay for these products. If there is only one or two items, I suggest you move
onto different niche. But if you see there are enough products selling on eBay, than
continue your search for keywords.
At this point I recommend for you not to spend any money on keyword tools. None of
them are that great and there are a lot of free tools you can use at first. So here are the
free tools! Tool SEO, Free Wordtracker, and google keywords. At this time you really
My suggestion to you for your first niche store!
Select the market you know something about. So if you are into music, than select
something in regards to the music. If you ride a bike and know a lot about bikes, than
select that market. I will explain later why this is important!
Now lets move on to videos and some websites you will need to research the products
that are selling on eBay. There is no need for you to click on any of these links as I will
explain to you how I use them in the next video. eBay Pulse, eBay Hot Items
and mysimon.com. Lets watch the following video so you can see how I do my research
for the niche market!
Is there enough supply?
Before you move to keyword research, I suggest you check to make sure there is enough
supply on eBay for these products. If there is only one or two items, I suggest you move
onto different niche. But if you see there are enough products selling on eBay, than
continue your search for keywords.
At this point I recommend for you not to spend any money on keyword tools. None of
them are that great and there are a lot of free tools you can use at first. So here are the
free tools! Tool SEO, Free Wordtracker, and google keywords. At this time you really
do not need to spend money on keyword tool.
Now let me show you how to do research on your keywords. This is what works for me
and I hope it will work for you too!
And the best way to research your keywords is to actually sit down and write everything
you can think of, you would type in if searching for that product. Than research your
competition and that is that.
and I hope it will work for you too!
And the best way to research your keywords is to actually sit down and write everything
you can think of, you would type in if searching for that product. Than research your
competition and that is that.
MUST READ!
Keyword research is the most important thing besides the obvious the niche research!!!
You need to find the keywords that have a competition of less than 5000 pages
competing and that is hard, but not impossible....Keyword are what the people will type
in...For example....If you are promoting baby bjorn carrier, you do not want to come up
under baby blue carrier, but you want to be on the first three pages of Google for Baby
Bjorn Carrier. To get people to click more on that link you need catchy headline with
different keywords. Now I've been testing this and it seems like this works the best and it
helps me rank high for my keywords.
The title that worked the best for me are written like this!
You need to find the keywords that have a competition of less than 5000 pages
competing and that is hard, but not impossible....Keyword are what the people will type
in...For example....If you are promoting baby bjorn carrier, you do not want to come up
under baby blue carrier, but you want to be on the first three pages of Google for Baby
Bjorn Carrier. To get people to click more on that link you need catchy headline with
different keywords. Now I've been testing this and it seems like this works the best and it
helps me rank high for my keywords.
The title that worked the best for me are written like this!
Baby Bjorn Carrier | Discount Baby Bjorn Carrier | Cheap Baby Bjorn Carrier
Your job later on is going to be to rank high for each of these keyword phrase. That is
the part about the promotion you have to do and that is where most of the work is going
to come in!
Keywords are hard....People often ask, so how do you get on the first page of Google? I
will get into the basics later on, but it will depend on your keywords. The goal is to find
keywords that are searched for, and that are at the last leg of the purchasing cycle. See,
you need people to buy in order for you to make money.
You may be confused on this....Don't worry...I had a hard time with keywords for
months....literally... I did not understand why everyone was saying we had to find
keyword that had at least 30-40 searches per day....Let me tell you why this is
important....If your website has 30 pages and each page gets 30-40 searches per day, how
much money will you make? Let me tell you...A lot! ?
So here is the thing... When selecting your keywords, get yourself in purchasing
mode....What would you type in if you are searching for that product? If it is Baby
Carriers, and specific brand you would type in keywords as shown above. The product
you are promoting, you are actually going to buy if you type those keywords in, (in your
mind only)....So what will you type in?
If someone wanted to buy humidifier, they may type in “can a humidifier help with
allergies?” Which humidifier is good for sinus allergies?
O.k. let say you were promoting a computer...What will people type in? What is the best
dell computer? Dell computer vs. Intel., cheap dell computer, discounted dell computer,
are dell computer any good, which is better dell computer or Intel computer.
The goal is to get the thinking of the keywords people would type in and than check to
see how much competition they have...If they have less than 5000 you select those
keywords... Than you need to optimize for the keywords and you need to promote that
page so it gets more back links so it stays on the first 3 pages of the Google, but
preferably on the first page!
There will be a difference between the article keywords and website keywords and I will
explain this later on!
Once you have a list typed by yourself go to the free keyword tools and find out which
once will work... per each page you want to have 3 keyword phrases.
As I said, the keywords are not set in the stone. Besides the regular keyword you need to
look for the commonly misspelled one's as well. You may want to incorporate keywords
such as cheap, discount, sale on product name!
the part about the promotion you have to do and that is where most of the work is going
to come in!
Keywords are hard....People often ask, so how do you get on the first page of Google? I
will get into the basics later on, but it will depend on your keywords. The goal is to find
keywords that are searched for, and that are at the last leg of the purchasing cycle. See,
you need people to buy in order for you to make money.
You may be confused on this....Don't worry...I had a hard time with keywords for
months....literally... I did not understand why everyone was saying we had to find
keyword that had at least 30-40 searches per day....Let me tell you why this is
important....If your website has 30 pages and each page gets 30-40 searches per day, how
much money will you make? Let me tell you...A lot! ?
So here is the thing... When selecting your keywords, get yourself in purchasing
mode....What would you type in if you are searching for that product? If it is Baby
Carriers, and specific brand you would type in keywords as shown above. The product
you are promoting, you are actually going to buy if you type those keywords in, (in your
mind only)....So what will you type in?
If someone wanted to buy humidifier, they may type in “can a humidifier help with
allergies?” Which humidifier is good for sinus allergies?
O.k. let say you were promoting a computer...What will people type in? What is the best
dell computer? Dell computer vs. Intel., cheap dell computer, discounted dell computer,
are dell computer any good, which is better dell computer or Intel computer.
The goal is to get the thinking of the keywords people would type in and than check to
see how much competition they have...If they have less than 5000 you select those
keywords... Than you need to optimize for the keywords and you need to promote that
page so it gets more back links so it stays on the first 3 pages of the Google, but
preferably on the first page!
There will be a difference between the article keywords and website keywords and I will
explain this later on!
Once you have a list typed by yourself go to the free keyword tools and find out which
once will work... per each page you want to have 3 keyword phrases.
As I said, the keywords are not set in the stone. Besides the regular keyword you need to
look for the commonly misspelled one's as well. You may want to incorporate keywords
such as cheap, discount, sale on product name!
Example of Keywords!
Let’s say you were promoting baby carriers. The baby carrier is too generic of a
keyword, but black Baby Bjorn Carrier is a more targeted keyword. You have to find the
one's that are getting some searches but very little competition such as 5000 or less.
keyword, but black Baby Bjorn Carrier is a more targeted keyword. You have to find the
one's that are getting some searches but very little competition such as 5000 or less.
I suggest you keep your keywords in excel spread sheet, it is easier.
So your assignment for the lesson 2 is to choose a niche market (always better to go with
the one you know something about!) Also try to pick a price range that is over $60 /
item. Or at least majority of items to be over $60 dollars. And sit down and go through
the list of keywords and make sure you pick the one that has a min. of 30 search results.
These keyword tools are not really all that accurate, but they give you a good idea!
Always research your keywords with "keyword" (quotes). "" has nothing to do with
someone searching for it with quotes. It just narrows down for you how many people are
optimizing their sites for those keywords.
As a side note: if I were you, for the first and second site, I would go with products that
are priced between $100 and $200 because your commission will be higher. ;)
One more last important step to take when doing your research! Use google trends! This
is very important because if it is the end of the summer and you are planning on
promoting swimming pools, you do not want to start building a new site. What you want
to do instead is start building a Holiday site! Two photos below will show you how good
this market is! And if you take a look at it! It is good and healthy!
the one you know something about!) Also try to pick a price range that is over $60 /
item. Or at least majority of items to be over $60 dollars. And sit down and go through
the list of keywords and make sure you pick the one that has a min. of 30 search results.
These keyword tools are not really all that accurate, but they give you a good idea!
Always research your keywords with "keyword" (quotes). "" has nothing to do with
someone searching for it with quotes. It just narrows down for you how many people are
optimizing their sites for those keywords.
As a side note: if I were you, for the first and second site, I would go with products that
are priced between $100 and $200 because your commission will be higher. ;)
One more last important step to take when doing your research! Use google trends! This
is very important because if it is the end of the summer and you are planning on
promoting swimming pools, you do not want to start building a new site. What you want
to do instead is start building a Holiday site! Two photos below will show you how good
this market is! And if you take a look at it! It is good and healthy!
Lesson 1 - Getting Affiliate Links
Lesson 2 - Research Niche Market
Lesson 3 - Choosing a Domain Name and a Niche store Software!
Lesson 4 - Optimizing your Niche store!
Lesson 5 - Write Articles to Get Traffic!
Lesson 6 - Keywords for website and for article
Lesson 7 - Promoting your Site with Articles and Ads
Outline of what needs to be done!
Don’t let those visitors go away!
Submit Your Site to Directories! On Autopilot!
